JOB: Operational Marketing and E-business at kimpa-group

Internship.

Description

Establish the marketing mix strategy (product, price, distribution, promotion) on all online and offline channels.
Increase traffic on the platforms and convert them to purchase.
Very creative in developing and designing attractive content
Choose the communication vectors adapted to the product launch (advertisements, media plan, digital plan, promotional events).

Build the operational marketing plan: manage and deploy the promotional schedule.
Define the positioning of the offers on the market and select the target segments of the commercial offers.
Ensure the adequacy of marketing actions with the expectations of customers and prospects.
Ensure the visibility of the company’s products and services to prospects.
Develop commercial tools and arguments for the sales force.
Define the form and content of sales support materials (information and advertising at points of sale, offer kit, brochures, product sheets, catalogs, etc.).
Plan, prepare and coordinate the company’s presence at trade fairs, manage press relations.
Manage the optimization and maintenance of websites, extranet, portal…
Improve the visibility of sites: acquisition of traffic and referencing.

Manage the creation, implementation and monitoring of new digital media in a multi-channel environment.
Deploy an animation plan (editorial content, promotional operations, contests, etc.) on the various digital media (mobile, tablet, social networks).
Create new spaces for online exchange: discussion forums, blogs, animation of communities on social networks.
Lead the development, implementation and monitoring of a marketing and sales CRM tool.
Design activity dashboards
Follow the evolution of consumer behavior on the web.
Perform competitive intelligence on the positioning of competitors and the tools used.
Carry out market studies to propose action and product development plans.

Profile

At least 1 year experience in a similar position

Training in marketing, communication, marketing management, commercial strategies. Perfectly bilingual (French and English)

Good knowledge of direct marketing techniques
Know how to develop a marketing action plan
Excellent use of the office package (Word, Excel, PowerPoint)
Mastery of marketing tools 2.0: e-mailing manager; blogs; CRM, facebook business manager, google ads, linkedin ads, youtube ads, web referencing, tiktok
Editing tools: canva, photoshop, adobe illustrator
Knowledge and strong taste for digital and social tools and devices
Good mastery of the graphic chain of communication media (from creation to printing)
Know the different media, their specificities and complementarities
Know how to manage communication outside the media: sponsorship, sales promotion, press relations, publications, fairs and exhibitions
Excellent written expression to write sales pitches
Be innovative, creative to imagine original and attractive promotional materials for customers

Apply by clicking on the links below.

*#################*

*WELCOME TO UNCLE NE’S NEWSPAPER www.unclene.com*

*FOR JOB SEEKERS ON WHATSAPP, CLICK ON THIS LINK TO JOIN FOR DAILY JOB UPDATES:*

*Uncle Ne’s Job Group in Telegram with over 4870 members … when you join 500 previous jobs are sent to u:* https://t.me/joinchat/Kv8LAFUPi6qSmJColK-EWQ