Marketing and Sales Director needed

IPLANS research as part of its activities 01 Marketing and Sales Director

MAIN MISSIONS

•  Design the marketing strategy and control its implementation,
•  Design the commercial strategy and control its implementation,
•  Contribute to the increase of the company’s turnover,
•  Managing the Sales Department

MAIN ACTIVITIES
1. Define the company’s business strategy

•  Analysis of marketing studies as well as all the information that comes back from the field,
•  Identify market developments and expectations,
•  Determine the nature of the products to be launched, kept or abandoned,
•  Define the SAR (Strategic Areas of Activity) and the associated commercial, marketing and communication policies,
•  Define individual and collective marketing objectives,
•  Define individual and collective business objectives,
•  Develop an operating budget,
•  Define strategies to develop the company’s offerings and revenue growth,
•  Design and define the communicational, web, media and non-media strategy,

2. Steering and implementation of trade policy

•  Participate in the recruitment, supervision and animation of sales teams,
•  Contribute to business development,
•  Responsible for the negotiation of new contracts,
•  Manage the company’s key accounts,
•  Responsible for representing the company externally (in trade shows after validation of the hierarchy),
•  Communicate on behalf of the company in dedicated channels,
•  Supervise the operational communications of the company,
•  Ensure the development of commercial projects,
•  Ensure the lead in the process of improving the customer experience by reassuring themselves to offer excellent service standards,
•  Participate in the improvement of the company’s brand image,
•  Ensure competitive marketing intelligence,

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3. Administrative activity

•  Submission of weekly/monthly reports on the evolution of business activities,
•  Ensure the integrity and preserve the company’s assets (rolling stock, equipment, etc.)
•  Marketing/sales action plan report (monthly),
•  Market and competition analysis report (monthly),
•  Sales reporting report (weekly),
•  Other reports requested by the hierarchy if any,
•  Employee Performance Report (quarterly),
•  Report on the performance of commercial communication,

RESEARCH PROFILE

1. Technical skills (know-how)

•  M/F between 30-45 years
•  Min Bac + 5 in Marketing, Strategy, Management or equivalent,
•  Min 08 years of professional experience including at least 05 as commercial director,
•  Have a Telco and/or IT background,
•  Proven experience in leading teams,
•  Proven experience in the development of commercial activities at the sub-regional level,
•  Mastery of commercial software, ERP,
•  Good computer skills with MS Office skills;
•  Good mastery of commercial communication,
•  Ability to work independently and remotely with minimal supervision: proactive, dynamic, able to adapt to a demanding environment,
•  Good reporting capacity,
•  Strong negotiation skills;
•  Fluency in French and English Asset),
•  Experience in Business Analysis is an asset,

2. Behavioural competencies (interpersonal skills)

•  Proven Leadership,
•  Focused on Results and Deadlines,
•  Strong ability to work in a team,
•  Well organized;
•  Proven interpersonal and communication skills,

SUBMISSION CONDITIONS:

All candidates should send their CV and cover letter to the following address:

j.nanmeny@iplans.cm

with the subject line of the desired position.

DEADLINE: December 25, 2022 at 12:00