*Service Provider/Consultant needed: Production of an infographic video BIODEV2030 Phase 1*

Service Provider/Consultant: Production of an infographic video BIODEV2030 Phase 1

Production of an infographic video on the results of the BIODEV2030 Phase 1 Cameroon project

Terms of reference

1. Context and history

Cameroon, which is home to 92% of African ecosystems and nearly half of its bird and

mammal species, is a biodiversity hotspot seriously threatened by human activities such as

Agriculture and infrastructure development. Through the BIODEV2030 project, supported by WWF and

the French Development Agency (AFD), Cameroon launched a scientific and participatory assessment

to integrate biodiversity considerations into key economic sectors. Phase 1 of the project

focused on diagnostics (DIAG 1 and DIAG 2), stakeholder engagement, and the identification of

harmful practices and potential voluntary engagement (VE) scenarios in the agriculture and

infrastructure sectors. Cameroon has one of the most diverse biodiversities in Africa in terms

of species, ecosystems, and genetic resources, with a high degree of endemism (WWF, 2019). The country

is home to 92% of African ecosystems and nearly half of the continent’s bird and mammal species.

This biodiversity contributes significantly to the well-being of the population, economic development, and

scientific and medical research. Its importance is particularly notable in sectors such as

agriculture, forestry and fishing, which represent 15% of GDP (MINEPDED, 2017a) and employ more than

50% of the country’s workforce. Unfortunately, this rich biodiversity is seriously threatened by these

same activities.

Approximately 10% of plant species and 815 wild species are threatened with extinction. In addition, 50% of

plant species in sensitive areas of mountain and forest ecosystems, and 30% of species in

coastal and marine areas, are threatened (MINEPDED, 2017b). According to the Ministry of the Environment,

Nature Protection and Sustainable Development (MINEPDED), ecosystem degradation and

unsustainable exploitation are the main threats to biodiversity in Cameroon.

Direct drivers of biodiversity loss include slash-and-burn agriculture, poaching,

overexploitation of non-timber forest products, unsustainable practices, and climate change.

(floods, droughts, etc.), pollution, and the introduction of invasive non-native species.

Indirect factors are linked to socioeconomic conditions and population growth, which increases pressure

on resources (MINEPDED, 2012).

To reverse the degradation of biodiversity and ecosystems, Cameroon reaffirmed its commitment by

participating in the development of the Post-2020 Global Biodiversity Framework. This new framework calls on countries to

define clear, innovative, and specific objectives for sustainable biodiversity management in order to

support development. Despite numerous initiatives by the government and partners, there is an urgent need

to strengthen actions for more effective results. Identifying the main drivers of biodiversity degradation

using scientific data is essential. This justifies the need for a scientific study to

assess sectoral impacts on biodiversity in Cameroon.

As a party to the Convention on Biological Diversity (CBD) and a member of the

Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services (IPBES),

Cameroon recognizes the need to improve scientific information on biodiversity at the national level.

As the country aims to adopt the Production of an infographic video on the results of the BIODEV2030 Phase 1 project Cameroon

In the 2020-2030 Global Biodiversity Framework, this issue is becoming a national priority. Following

With the national assessment of biodiversity and ecosystem services (BES) almost complete, this

sectoral impact assessment will provide Cameroon with updated and quantified data to inform the

framework’s indicators and guide structural decision-making. The study is supported by the BIODEV 2030 project, led by

WWF in partnership with the French Development Agency (AFD).

This video aims to visually communicate the key findings, sectoral commitments, and challenges

encountered during Phase 1 to a wide audience, including policymakers,

development partners, the private sector, civil society, and local communities.

2. Objective

To design and produce an engaging and informative infographic video (3-5 minutes) that summarizes the

results of Phase 1 of BIODEV2030 in Cameroon, with a focus on:

– Os.1: Biodiversity-harmful practices in agriculture and infrastructure

– Os.2: Identified voluntary engagement (VE) scenarios –

Os.3: Stakeholder engagement –

Os.4: Key outcomes and challenges of the dialogue process – Next steps for biodiversity mainstreaming

3.

Scope of Work

The consultant/firm will be expected to perform the following work:

– Scriptwriting: Develop a clear and compelling storyline in English and French based on the

results of Phase 1 and project documents

– Storyboarding: Create a storyboard describing the visual flow of the video.

– Design and Animation: Produce high-quality 2D or animated infographic visuals,

charts, maps, and illustrations.

– Voiceover and Music: Record the voiceover in English and French and add

appropriate background music and sound effects.

– Video Production: Deliver a final video in two language versions (English and French), optimized

for web and social media.

– Review and Validation: Incorporate feedback from project stakeholders and revise

accordingly.

4. Key Messages to Highlight

– Cameroon’s exceptional biodiversity and its socio-economic value – Major threats to

biodiversity from unsustainable agricultural and infrastructure practices

– Key findings from DIAG 1 and DIAG 2 (slash-and-burn agriculture, deforestation, land conversion,

impacts of dams, etc.) – Lack of sectoral dialogue and VE validation workshops

– Proposed engagement scenarios for the public and private sectors in agriculture and

infrastructures

– Responsibilities of civil society and local communities

– Challenges of the VE process (delays, weak coordination, poor diagnostics)

– Alignment with the Kunming-Montreal Global Biodiversity Framework and NBSAPs

– Recommendations and the need for continued multi-sectoral collaboration Production of an infographic video on the results of the BIODEV2030 Phase 1 Cameroon project

5. Deliverables

Deliverable Description Timeline

Inception report Work plan, scenario plan, storyboard concept Week 1

Draft infographic video English and French versions for review Week 3

Final infographic video Fully edited, bilingual video with subtitles Week 4

Source files Editable project files and resources Final delivery

6. Qualifications

– Proven experience in animation/infographic video production (samples required) – Experience in

storytelling on biodiversity, environment or sustainable development – Fluency in English and French – Ability to simplify complex scientific content for general audiences

7. Application Process

Interested candidates should submit:

• A technical proposal detailing their approach to the scope of work.

• A financial proposal including a detailed budget breakdown.

• Examples of relevant previous work (videos, communication materials).

• CV of the proposed team or main consultant.

• Administrative and tax documents including a valid tax compliance certificate.

• A declaration on the honor of the applicant/bidder involved in the implementation of a

grant funded by Expertise France (Annex 1), to be signed and returned with the offer.

8. How to Apply

Interested candidates are requested to submit their offer in French or English to the email address

the Bastos factory. Contacts: (237) 222217084/83, 222007703, 677500035, 699503621

Please indicate in the subject of the message: “Infographic video on the results of the BIODEV2030

Phase 1 Cameroon project”

We thank you in advance for your interest in this call for expressions of interest. If you are not

contacted three (03) weeks after the deadline for submitting applications, please consider that your offer

has not been accepted.

Deadline for receipt of service offers: May 23, 2025

9. Supervision and reporting

The consultant or agency will report to the BIODEV2030 team and the WWF

Cameroon communications officer, with monthly meetings on progress and deliverables.

WWF is an equal opportunity employer and is committed to having a

diverse workforce