*Voice & Retention Specialist at Orange Cameroon*

*Voice & Retention Specialist at Orange Cameroon*

 

CBM Voice & Retention Specialist – 2400006Z )

Description

MISSIONS & ACTIVITIES

  •  Targeting, Allocation and Management of customer data value
  • Develop targeted marketing campaigns aimed at increasing customer voice value at the individual level
  • Participate in the construction of the CBM strategy in its voice value management axis for the next 3 years
  • Ensure the evaluation and reporting of all campaigns related to voice value management
  • Define the impacts (IS / processes / businesses / customer journey / marketing)



  • Analysis and Modeling
  • Conduct in-depth analyses to identify elements that impact churn
  • Carry out predictive analyses on churn in order to optimize the effectiveness of loyalty programs
  • Develop statistical models that will allow us to understand the impact of marketing actions and competition on churn
  •  Competitive intelligence and customer experience
  • Ensure that anti-churn programs are taken into account when defining the value proposition
  • Establish optimal segmentation that supports the company’s anti-churn strategy and customer experience
  • Conduct a review of the “best practices” of anti-churn campaigns in the telecommunications sector and put them into practice at Orange Cameroon
  • Organize phone schedules for a better understanding of how customers perceive our offers
  •  Loyalty program management
  • Ensure optimal execution of the loyalty program in order to minimize costs, increase the company’s turnover, reduce churn and improve customer satisfaction
  •  Acquisition and Retention
  • Ensure growth of the customer base (focus on Data)
  • Ensure basic awareness of the company’s various key products

Qualifications

Typical training: BAC + 5 Engineer Statistician Economist / Data Scientist / Analytical or quantitative Marketing / Computer Engineer

Minimum experience: one year of experience in a company handling large volumes of data with applications in data mining

Main location

CM-Littoral

Workplaces

:

Makepe website




Makepe Orange Building

Douala 1864

Job

Customer

Organization

Orange Cameroon

: CDI

: Permanent

APPLY HERE: https://orangecameroun.taleo.net/careersection/ex/jobdetail.ftl

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