Ebotanique is recruiting a Community & Content Manager

Ebotanique is recruiting 01 Community & Content Manager

The content manager is responsible for the content marketing strategies of brands. He/she works closely with the marketing and communication manager on content for customers or even internally.

ACTIVITIES

•  Takes care of everything related to the content of a site, publications, relationships with influencers.
•  Management of the content of the site (publication of articles, white papers*), the purpose being to convert the user into a prospect
•  Determines the axis and tone of writing of the different content (text, video images) that come out.
•  Write the retro-planning
•  Push the content on the different channels, all while always keeping one hand in the writing so as not to lose the line.
•  Publish relevant content and give it maximum visibility by relaying it effectively in order to generate conversational marketing.

•  Content marketing (dynamic home page, highlighting of flagship content)
•  Use of mailing and marketing automation tools: the target customer receives adapted content, automatisms make it possible to generate relationship marketing
•  Design text content that will allow the audiovisual team to design marketing visuals and videos.

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TECHNICAL COMPETENCIES

•  Have good writing techniques for the web
•  Have a good mastery of the marketing of different social networks
•  Technical skills (SEO, ads, social media)
•  Know how to identify your audience and adapt content to the needs and preferences of the user, make it impactful and follow web trends.
•  Perfect mastery of writing for the web (titling, style, information architecture) and editorial SEO rules (meshing, keywords).
•  Know the different techniques of marketing studies.
•  Good knowledge of different SEO and traffic analysis tools on the web.
•  Know how to use & interact in an adapted way with each social network to conduct a precise management of the e-reputation.

INTERPERSONAL SKILLS

•  A curiosity of mind and a great open-mindedness in order to know and grasp the latest market trends & the needs of the customer.
•  A particular appetite for new technologies as well as social networks.
•  An important creativity to bring new ideas and think outside the box.
•  The sense of teamwork and an ability to work transversal.

HOW TO APPLY?

Send your application documents to the email address contact@consultant-marketingdigital.com

Or by Whatsapp by clicking here: https://wa.me/237657874158

Location: Douala

Deadline: 10 Dec. 2022

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